It worked for Barbie, but what are the risks of adapting a well-known brand into a movie? How and why did Director Greta Gerwig and the marketing team focus on even the smallest Barbie brand identity details? What should companies and brands do if loyal fans don’t like the brand’s representation in the movie? Join us in the Barbie vortex for this week’s episode.
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Marketing
180-day Principles of Marketing Course
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180-day Principles of Entrepreneurship Course
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Principles of Management
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Outline
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Groups
Easily create & manage groups, track leader efficacy.
Create
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Vault
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Explore
Quickly search the BU content library and use pieces & parts in any class.
Integrate
Sync with your LMS for single sign-on, grade sync, & rostering.
More...
BU is packed with teacher-inspired features. Learn more about all BU can do.
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